Forecasting with Mercur Business Control at Cloetta

Cloetta implemented Mercur in Sweden and Finland to enable frequent forecasts at detail level. By connecting Mercur with the Infor M3 ERP system and Cloetta's volume planning system Mercur has created conditions to partially automate the process of sales forecasting. The model also includes integration with Cloetta's campaign and discount tools for calculating net revenue and functionality for allocation of warehouse and distribution costs, which give a detailed earnings per article and customer group. The model also handles the forecast of market costs and other expenses.

Cloetta highlights above all that they have gained a lot by using Mercur Business Control as a calculation and allocation platform for large data volumes. It provides more accurate forecasts and continuous monitoring of how the business develops.

Cloetta, founded in 1862, is a leading confectionery company in the Nordic countries, the Netherlands and Italy. Cloetta manufactures and sells sugar confectionery, chocolate products, lozenges, chewing gum and nuts. Overall, Cloetta products are sold in more than 50 countries.

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